HEAD: A Comprehensive Guide (Updated 03/26/2026)
Today is 03/26/2026 10:15:36 (). This guide explores HEAD’s journey from its 1950 founding by Howard Head, to its current status as a global brand.
HEAD stands as a globally recognized leader in sporting goods, particularly renowned for its innovative ski and snowboard equipment. Founded in 1950 by Howard Head in Baltimore, the company rapidly evolved from a specialized ski manufacturer into a comprehensive brand encompassing apparel, footwear, and accessories.

Today, HEAD caters to athletes and enthusiasts of all levels, from beginners taking their first turns to elite competitors pushing the boundaries of performance. The brand’s commitment to technological advancement is evident in its unique ski geometry and dedication to crafting high-performance products.
As HEAD approaches its 75th anniversary in 2025, the company continues to build upon its legacy of innovation and quality. With official online stores available in regions like Russia, HEAD provides accessible access to its extensive product range, supported by expert consultations and dedicated customer service. This guide will delve into the specifics of HEAD’s offerings, exploring its history, technology, and future direction.
The History of HEAD – From Skis to a Global Brand
The HEAD story began in the mid-20th century with Howard Head, an engineer and avid skier dissatisfied with the limitations of existing ski technology. In 1950, he founded Head Ski Company in Baltimore, driven by a vision to revolutionize the sport. His initial innovation – the metal ski – dramatically improved performance and control, quickly establishing HEAD as a disruptive force.
From these pioneering beginnings, HEAD expanded its product line, embracing snowboarding and diversifying into apparel and accessories. Strategic acquisitions and a relentless focus on research and development fueled this growth, transforming HEAD from a niche ski manufacturer into a global sporting goods powerhouse.
Throughout its history, HEAD has consistently sought collaborations that embody performance and style, exemplified by its partnership with Porsche on the 911 GT3. As HEAD celebrates its 75th anniversary in 2025, it reflects a legacy built on innovation, quality, and a passion for pushing the limits of athletic achievement.
Howard Head and the Founding of Head Ski Company (1950)
Howard Head, a mechanical engineer with a passion for skiing, was the driving force behind the creation of Head Ski Company in 1950. Frustrated with the wooden skis of the time, he believed metal construction could significantly enhance performance. This conviction led him to leave his engineering job and dedicate himself to ski innovation in Baltimore, Maryland.
Head’s initial designs faced skepticism, but his persistence paid off. The introduction of metal skis revolutionized the sport, offering superior edge hold, stability, and responsiveness. This breakthrough quickly gained traction among skiers and established Head Ski Company as a pioneer.
Head wasn’t just an inventor; he was a shrewd businessman who understood the importance of marketing and athlete endorsements. His commitment to quality and innovation laid the foundation for HEAD’s enduring success and its evolution into a globally recognized brand.
HEAD’s 75th Anniversary (2025) & Commemorative Products
In 2025, HEAD celebrated a significant milestone: its 75th anniversary. This landmark event commemorated 75 years since the founding of Head Ski Company Inc., a testament to its enduring legacy of innovation and performance in the winter sports industry. The anniversary wasn’t just a look back, but also a celebration of the future.
To mark this special occasion, HEAD released a range of commemorative products designed to honor its rich history and appeal to both loyal customers and new enthusiasts. These limited-edition items showcased unique designs and incorporated advanced technologies, reflecting HEAD’s commitment to pushing boundaries.
A notable collaboration during the anniversary year was with Porsche, resulting in the VIP ski model inspired by the Porsche 911 GT3, blending performance and exclusivity.

HEAD Ski Equipment
HEAD offers a comprehensive range of ski equipment, including alpine skis, boots, and accessories, catering to all skill levels – from beginner to expert.
Alpine Skis: A Detailed Overview
HEAD’s alpine ski collection is renowned for its innovation and performance, offering a diverse selection designed to meet the demands of various skiers and terrains. The Supershape series, particularly prominent in the 2025/26 season, exemplifies expert-level performance, blending unique geometry with consistent characteristics across each model.
HEAD caters to every proficiency level, providing skis specifically engineered for beginners, intermediate skiers, and seasoned experts. These skis aren’t simply categorized by skill; they’re crafted with specific features to enhance the skiing experience for each group. Beginners benefit from forgiving designs promoting easy turning and control, while experts enjoy responsive skis built for speed and precision.
The brand’s commitment extends beyond categorization, focusing on delivering a superior experience through advanced construction and materials. HEAD’s alpine skis represent a fusion of technology and artistry, ensuring skiers can confidently tackle any slope.
Supershape Series (2025/26 Season) – Expert Level Performance
The HEAD Supershape series continues its legacy of success in the 2025/26 season, remaining a cornerstone for expert-level skiers. These skis are meticulously engineered to deliver exceptional performance on groomed runs and challenging terrain. A defining characteristic is the unique geometry integrated into each model, providing a harmonious balance between agility and stability.
Despite the individual nuances of each Supershape ski, a unifying element ensures a consistent feel across the range. This allows skiers to transition seamlessly between different models, adapting to varying snow conditions and personal preferences. HEAD’s dedication to precision and responsiveness is evident in every turn.
The series embodies a commitment to pushing boundaries, offering skiers the tools to unlock their full potential on the mountain. It’s a testament to HEAD’s ongoing pursuit of innovation and excellence.
Skis for Different Skill Levels: Beginner, Intermediate, and Expert
HEAD caters to skiers of all abilities, offering a diverse range of skis designed to enhance the experience for beginners, intermediate riders, and seasoned experts. For those starting their skiing journey, HEAD provides forgiving and easy-to-control models that prioritize stability and maneuverability, fostering confidence on the slopes.
Intermediate skiers benefit from skis that strike a balance between performance and accessibility, allowing them to refine their technique and explore more challenging terrain. These skis offer increased responsiveness and edge hold, encouraging progression.
Finally, expert skiers can choose from HEAD’s high-performance skis, like the Supershape series, engineered for precision, power, and agility. These skis are built to excel in demanding conditions and deliver an exhilarating experience.
HEAD Ski Boots: Technology and Models
HEAD ski boots are renowned for their innovative technology and performance-driven designs, catering to a wide spectrum of skiers. The brand offers several distinct series, each engineered with specific features to optimize comfort, control, and responsiveness on the mountain.
The RAPTOR series, with models like the 96mm and WCR RS, focuses on precision and power transmission, ideal for aggressive skiers and racers. These boots feature a narrow last and stiff flex for maximum control.
Conversely, the PV (Performance) series prioritizes comfort and versatility, offering a more relaxed fit and moderate flex, suitable for intermediate to advanced skiers seeking all-day comfort. HEAD continually refines its boot technology to deliver superior performance and a customized fit.
RAPTOR Series: Performance and Race-Focused Boots
The HEAD Raptor series represents the pinnacle of performance and precision in ski boot technology, meticulously crafted for demanding skiers and racers. These boots are characterized by their narrow 96mm last, ensuring a snug and responsive fit that maximizes power transfer and control.
Models like the RAPTOR 96 and RAPTOR WCR RS (RACE SPORT) boast a stiff flex, providing exceptional stability at high speeds and aggressive turns. HEAD utilizes advanced materials and construction techniques to minimize weight while maintaining optimal rigidity.
The Raptor series isn’t just about power; it’s about precision. Features like micro-adjustable buckles and customizable liners allow skiers to fine-tune the fit for unparalleled comfort and performance, making them a favorite among competitive athletes and dedicated enthusiasts.
PV Series: Performance-Oriented Ski Boots
The HEAD PV (Performance) Series ski boots are engineered for skiers who demand high performance without the extreme stiffness of race-focused models. These boots strike a balance between power, comfort, and versatility, making them ideal for advanced and expert skiers tackling a variety of terrain.
The PV series offers a comfortable yet precise fit, utilizing advanced liner technologies and adjustable shells to accommodate different foot shapes. While not as aggressively stiff as the Raptor line, PV boots still deliver ample support and responsiveness for confident skiing.
HEAD’s commitment to innovation is evident in the PV series, with features designed to enhance energy transmission and reduce fatigue. These boots are a popular choice for skiers who prioritize all-day comfort and performance on groomed runs and off-piste adventures.

HEAD Snowboarding Equipment
HEAD offers a diverse range of snowboards – over 40 models – and related equipment, catering to all skill levels with innovative technology and design.
Snowboards: Range and Technology
HEAD snowboards are engineered for performance and versatility, boasting a wide selection to suit every rider’s style and terrain preference. The brand’s commitment to innovation is evident in its advanced construction techniques and materials. From beginner-friendly all-mountain boards to advanced freestyle and freeride options, HEAD caters to a diverse spectrum of snowboarding enthusiasts.
HEAD utilizes cutting-edge technologies like graphene, which enhances board strength and responsiveness without adding weight. Their boards feature carefully crafted core profiles, base materials, and sidecut designs to optimize performance in various snow conditions. The range includes boards with camber, rocker, and hybrid profiles, allowing riders to choose the flex and feel that best matches their riding style. HEAD’s dedication to quality ensures durability and a superior riding experience, making them a trusted choice among snowboarders worldwide.
HEAD Snowboard Models: An Overview
HEAD offers a diverse portfolio of snowboard models, exceeding 40 distinct designs, each tailored to specific riding preferences. For all-mountain versatility, the HEAD Shape SPC provides a balanced ride, suitable for varied terrain. Freestyle enthusiasts will appreciate models like the HEAD Revolt, designed for park riding and creative expression.
Freeride riders can explore options like the HEAD Total Eclipse, built for tackling challenging backcountry conditions. HEAD also features specialized boards for women, offering optimized flex and shapes for female riders. Utilizing technologies like graphene and hybrid camber profiles, these boards deliver exceptional performance. The official HEAD online store in Russia provides access to this extensive range, alongside expert consultations to help riders find the perfect board for their needs and skill level, ensuring an optimal snowboarding experience.

HEAD Apparel and Accessories
HEAD ski clothing blends design and functionality, offering both style and performance. Exclusive collaborations, like HEAD & Porsche 911 GT3, showcase innovation and a drive for excellence.
HEAD Ski Clothing: Design and Functionality
HEAD ski clothing is meticulously engineered to provide skiers and snowboarders with optimal performance and comfort on the slopes. The brand’s apparel seamlessly integrates cutting-edge technology with stylish designs, catering to a diverse range of preferences and conditions. Functionality is paramount, with features like waterproof and breathable membranes, strategically placed insulation, and articulated constructions that allow for unrestricted movement.
HEAD’s designers pay close attention to detail, ensuring that each garment not only looks good but also performs flawlessly in challenging environments. From insulated jackets and pants to base layers and mid-layers, the collection offers a comprehensive solution for layering and adapting to varying temperatures. The clothing incorporates durable materials and reinforced construction to withstand the rigors of mountain life, providing long-lasting wear and reliability. HEAD consistently strives to push the boundaries of ski apparel, delivering innovative solutions that enhance the overall skiing experience.
Collaborations: HEAD & Porsche 911 GT3
HEAD’s collaboration with Porsche, specifically the iconic 911 GT3, represents a fusion of performance, innovation, and a shared commitment to excellence. This partnership transcends mere branding; it’s a synergy of two legendary brands pushing the limits of their respective fields. The collaboration resulted in a limited-edition ski, the VIP, embodying the spirit of the GT3’s racing heritage and precision engineering.
The design philosophy behind the HEAD & Porsche ski mirrors the GT3’s focus on aerodynamic efficiency and responsiveness. Both brands share a dedication to delivering an unparalleled experience, whether on the racetrack or the slopes. This collaboration isn’t just about creating a product; it’s about celebrating a lifestyle defined by passion, performance, and a relentless pursuit of perfection. The VIP ski reflects the exclusivity and dynamic energy inherent in both HEAD and Porsche.
HEAD Goggles: Racing Series and New Models
HEAD’s Racing Series goggles are engineered for uncompromising performance, catering to athletes demanding the highest level of clarity and protection. The Rebels series has seen significant updates, notably with the introduction of the NEVES model for the 2024/25 season. This new model incorporates the seventh generation of HEAD’s lens technology, promising enhanced vision in all conditions.
The NEVES isn’t simply an upgrade; it’s a reimagining of goggle design, focusing on peripheral vision and anti-fog capabilities. HEAD continually invests in innovation, ensuring its goggles meet the rigorous demands of professional racers and enthusiastic skiers alike. Beyond the Racing Series, HEAD offers a diverse range of goggles, blending style with functionality. These models cater to various light conditions and face shapes, providing a comfortable and secure fit for every user, prioritizing safety and performance.
Racing Series Goggles: Latest Innovations (NEVES Model)
The HEAD NEVES goggle represents a significant leap forward in Racing Series technology, debuting in the 2024/25 season as the seventh generation of lens innovation. Developed with a focus on maximizing peripheral vision, the NEVES minimizes distractions and enhances situational awareness at high speeds. Its advanced anti-fog coating ensures crystal-clear visibility, even during intense activity and fluctuating temperatures.
Beyond enhanced clarity, the NEVES boasts an optimized fit designed for compatibility with a wide range of HEAD helmets. This seamless integration provides a secure and comfortable experience, crucial for competitive performance. HEAD’s commitment to pushing boundaries is evident in the NEVES’s construction, utilizing premium materials for durability and lightweight comfort. It’s not just a goggle; it’s a performance-enhancing tool for serious racers.

Buying HEAD Products
HEAD products, including skis, snowboards, apparel, and boots, are available through official online stores in Russia and authorized retailers offering expert consultations.
Official HEAD Online Stores (Russia)
For Russian customers seeking authentic HEAD equipment, the official online store provides a direct and convenient purchasing experience. This platform boasts an extensive catalog exceeding 200 models of HEAD alpine skis, catering to all skill levels – from beginners taking their first turns to expert skiers demanding peak performance.
Beyond skis, the online store also features a comprehensive selection of HEAD snowboards, with over 40 models available, alongside matching bindings and accessories. Customers can also explore HEAD’s apparel collection, designed for both on-mountain functionality and stylish après-ski wear.
A key benefit of shopping through the official HEAD Russia online store is access to expert consultations. Brand specialists are readily available to provide personalized recommendations, assisting customers in selecting the ideal equipment based on their individual needs and skiing or snowboarding style. This ensures a confident and informed purchase, maximizing enjoyment on the slopes.

Where to Buy HEAD Equipment
While the official HEAD online store in Russia offers a direct purchasing channel, a wide network of authorized retailers throughout the country provides customers with additional options for acquiring HEAD products. These retailers carry a diverse range of HEAD’s offerings, including alpine skis, snowboards, boots, apparel, and accessories.
Locating an authorized HEAD dealer is simple, utilizing the store locator feature on the official HEAD website. This tool allows customers to search by city or region, identifying nearby retailers that stock HEAD equipment. Visiting a physical store allows for a hands-on experience, enabling customers to try on boots, examine ski shapes, and receive personalized fitting advice from knowledgeable staff.
Purchasing through authorized retailers guarantees authenticity and access to warranty support, ensuring peace of mind. Combining the convenience of online shopping with the expertise of local dealers provides a comprehensive buying experience for HEAD enthusiasts.
Expert Consultations and Support
HEAD prioritizes customer satisfaction by offering expert consultations to guide individuals in selecting the optimal equipment for their skill level and riding style. Whether a beginner embarking on their first skiing adventure or an experienced athlete seeking peak performance, HEAD’s knowledgeable staff provides tailored recommendations.
The official HEAD online store in Russia, and authorized retailers, feature brand experts readily available to answer questions and offer advice. These consultations cover various aspects, including ski geometry, boot fitting, snowboard selection, and apparel choices.
HEAD’s commitment extends beyond the point of sale, providing ongoing support to ensure customers maximize their enjoyment and performance. Access to detailed product information, fitting guides, and maintenance tips empowers users to care for their equipment and prolong its lifespan. This dedication to support solidifies HEAD’s reputation as a trusted partner for winter sports enthusiasts.

HEAD Technology and Innovation
HEAD continually pushes boundaries with unique ski geometry, impacting performance and ride quality. The brand remains committed to innovation and future equipment trends.
Unique Ski Geometry and its Impact
HEAD’s success is deeply rooted in its pioneering ski geometry, a core element differentiating its products. Each Supershape model, for instance, boasts a unique shape meticulously engineered for expert-level performance. This isn’t merely about aesthetics; it’s a calculated approach to how the ski interacts with snow, influencing turn initiation, edge hold, and overall stability.

The impact of this geometry extends across skill levels. While expert skis prioritize aggressive carving and precision, beginner and intermediate models feature geometries designed for forgiveness and ease of control. This thoughtful design ensures a positive experience for skiers of all abilities. HEAD doesn’t simply create skis; they engineer solutions tailored to specific skiing styles and conditions.
This commitment to geometry isn’t static. HEAD continuously refines its designs, incorporating feedback from professional athletes and utilizing advanced testing methodologies. The result is a constantly evolving range of skis that consistently deliver exceptional performance and a superior on-snow feel.
HEAD’s Commitment to Performance
HEAD’s dedication to performance isn’t a recent development; it’s been a foundational principle since Howard Head revolutionized ski design in 1950. This commitment permeates every aspect of the brand, from the meticulous engineering of its Supershape series to the advanced technology integrated into its RAPTOR ski boots.
This focus extends beyond simply creating fast equipment. HEAD actively seeks feedback from professional athletes, utilizing their insights to refine designs and push the boundaries of what’s possible. The brand’s collaborations, like the one with Porsche 911 GT3, demonstrate a shared pursuit of excellence and innovation.

Furthermore, HEAD’s investment in research and development ensures its products remain at the forefront of the industry. From unique ski geometries to cutting-edge boot construction, HEAD consistently delivers equipment designed to elevate the skiing and snowboarding experience for athletes of all levels.
Future Trends in HEAD Equipment
HEAD is poised to continue leading innovation in ski and snowboard technology. Building on its 75-year legacy, the brand is likely to further refine its unique ski geometry, optimizing performance across diverse snow conditions and skill levels. Expect advancements in materials science, potentially incorporating lighter, stronger, and more sustainable components.
The success of the Rebels racing series, particularly the new NEVES goggle model, suggests a continued focus on enhancing visibility and protection for high-speed athletes. Integration of smart technologies – such as sensors providing real-time performance data – could become more prevalent in both skis and boots.
HEAD’s commitment to collaboration will likely expand, potentially exploring partnerships beyond automotive brands to incorporate expertise from other performance-driven industries. Ultimately, future HEAD equipment will prioritize personalized performance, sustainability, and an enhanced user experience.
